On April 10 members of the Mid-America Direct Marketing Association got a peek behind the stage curtains from the organization that brings Omaha such star attractions as “The Lion King,” Steve Martin, the Martha Graham Dance Company and the Count Basie Orchestra. It turns out Omaha Performing Arts, while responsible for presenting these world-class acts, [...]
Mid-America Direct Marketing Association
MADMA is a regional, professional non-profit association providing information and education to direct marketing professionals and students. Membership is open to anyone interested in sharing ideas and working together to promote the direct marketing industry. If you’re not a member, check out our membership section and see all the benefits of joining our organization.
The mission of the Mid America DMA is to promote and support Direct Marketing in the region by providing a local forum for education and networking for its members and the general public.
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She made her mark in the business world by sifting through mountains of data and committing million-dollar marketing budgets to persuading consumers nationwide to buy frozen dinners and salty snacks. Now her challenge is persuading a few thousand families to visit a refurbished railroad depot for exhibits ranging from math puzzles to women rockers. “It [...]
As a longtime official for the College World Series, Dan Morrissey knows that the people of Omaha have a special fondness for this iconic event. “Everybody feels a bit of ownership for it,” said Morrissey, marketing director for College World Series of Omaha Inc. “But sometimes with that ownership comes a little bit of confusion.” [...]